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CASE STUDY

HP LiveCubes



The idea

To showcase HP as the brand of new technology and mark the launch of their next-generation laptop with the latest digital media solution.



The canvas

The mysterious giant ‘living’ box remained in the highest footfall area of London Victoria station for 6 days.




The physics

The 3D, high-brightness cube stands at 3 meters high. Its unmissable size, 360 animation and engaging motion display makes it the center piece of any space.



The experience

The LiveCube allowed a traditional advertising campaign to come alive and cross-boundaries from a flat billboard to an engaging space takeover.

outdoor services

Outdoor

Bringing mapping spectaculars and OOH projection campaigns to the masses.
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outdoor services

Indoor

Punch-packing, physics-defying immersive events and exhibitions.
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outdoor services

Retail

Revolutionising the shopping environment with next-generation retail displays.
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outdoor services

Installations

Altering space with immersive, illusory, iridescent digital artworks.
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